As per the statistics of ComScore’s search engine ranking of April 2013, Microsoft Google’s market share of searching has slightly come down once again and that of yahoo has slightly come to an ending point.
Google share has fall down with 0.6 % in the month of April. In figures, it was recognized that it was 67.1% in March which has now become 66.5% in April. However, it is also true that this is the exact figure which was recognized in April 2012, so that entire US search market share remained stable.
Microsoft Bing is in the highlights as it has total market share of 17.3%. It has been examined that it has increased with 0.4 % in April 2013 as compared to that of in March 2013. In comparison, it is a very major upsurge from 2012 April where Microsoft had search market share of 15.4% only.
Yahoo is continuously on a downward slide, regardless of Marissa Mayer winning over as CEO of Yahoo and trying to get yahoo back in the game. As per the statistics of April 2012, yahoo had search market share of 13.5% but frequently fell down by 1.5% in last year and now at 12percent only in April 2013.
Though Google remains the huge powerhouse when talk about US search market share, Microsoft Bing is also making its place as it is clearly showing an increase of 2percent this year from last year. But when we compare the yearly statistics, Microsoft and Yahoo are simply exchanging market share in spite of making a mark in Google’s control.
Temporarily, Ask’s search share in April remain same from March and it is at 2.7% only while on the other hand AOL’s came down from 1.6% to 1.4% in April.
Among the 20 billion searches accompanied in April 2013, Google is on the top position with 13.3 billion, after that Bing at 3.5 billion, followed by Yahoo at 2.4 billion then Ask at 539 million and at last AOL at 290 million.