Marketing

SEO for the Future: Increase Your Website Rankings

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Now more than ever, consumers are turning to the Internet to find the products or services they need. Whether visiting a local physical store is their goal or they want to shop at an e-commerce website, great search engine optimization is the key to attracting the type of traffic you’re business needs. The Future of SEO The touted statement that “SEO is dead” is categorically false. SEO, in it’s old form, may not be useful however, SEO tactics have evolved with ever-changing search engine algorithms. Content, proper website promotion and relationship building are all cornerstones to modern SEO campaigns. Webmasters can

Technology

Issues to Monitor as Your Site Is Designed

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There are many online business owners who hire a professional web designer to make their site. Unfortunately, these people will often make the mistake of assuming that the project is in good hands. Therefore, they to not regularly check how the designing of their site is progressing. This often turns out to be a mistake that costs the online business owner a great deal of time and money. It is always a good idea to regularly check in to see how the work is going when you hire someone to do a job for you. This goes for remodeling a room,

Marketing

How Lead Generation Can Help Your Business

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GETS MORE POTENTIAL CUSTOMERS Companies that are looking to market their business will benefit by using specialized marketing companies such as Adduco Media. With this company, businesses can find more efficient ways to get more business such as through lead generation. With lead generation one of the ways that this helps businesses is that it helps them get more customers. Generating leads entails getting interested prospects submitted to companies through advertisements. With these new leads companies will have an opportunity to increase its customer base and therefore make more money. As a result, lead generation is very beneficial in that it will

Internet

Shopping Cart Functionality Is Becoming an Online Necessity

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With more and more consumers turning to the Internet for most of their shopping needs, it is imperative that companies adapt. It is no longer enough to simply provide information on a website, requiring consumers to then struggle to find a way to place an order. Worse yet, many consumers do not want to order over the telephone, so they must be able to do so online, or they will simply go to another company or organization. Thankfully, technology has been sufficiently developed to enable the quick and seamless integration of a payment channel directly within most websites in operation

Marketing

Ways to Social Media Marketing Success

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Social media marketing has found its way in this modern world or it can be said that the world has found its way in social media marketing which is not a whole is incorrect. Social media marketing is comparatively easy and cheaper form of marketing. It has its own benefits. Now the modern world marketing is being shifted to social media as it is quite easy for people to adopt and very less time is consumed. According to a survey, a social media accounts for 27 percent of all time spent online and has become a popular way for customers to

Internet

Protecting E-books: Looking at Realistic Answers

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The market for e-books is growing exponentially. Since it first became popular in 2008, the e-book market grew by more than 1000% in 2010 and by more than 500% from 2010 to 2013. While the combined categories of print books declined by over 25%, over the same period of time, sales figures reveal that e-book sales in the month of January 2011 alone increased by over 170%! This poses a huge dilemma for publishers: how can the distribution of e-books continue to rise, while preventing them from being spread illegally by the customer? How can e-books be protected with

Technology

Call blocking: A key defence for householders against sales calls

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From busy parents to elderly people living alone, cold callers evoke an entire range of negative feelings including those of inconvenience, annoyance and even distress. According to the independent communications regulator Ofcom there are several avenues of action available to householders, such as contacting the company responsible for the call to inform them that their attention is unwanted, and registering the house number with the Telephone Preference Service (TPS) or Corporate Telephone Preference Service (CTPS) in order to stop unsolicited phone calls.  However, though calls made to numbers that are registered with the TPS from UK-based companies are unlawful

Technology

BYOD and the Mobile Landscape for Businesses

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Mobile devices nowadays can do almost everything that a desktop computer can. Many smartphones have the capacity to check emails, create documents, store data and play videos. Tablets are fast replacing laptops as mobile computing devices with operating systems becoming more advanced and versatile. BYOD in the Office Because of this, a new phenomenon in IT is quickly spreading from company to company. The Bring Your Own Device or BYOD system allows employees to use their own mobile devices or laptops in the office. Instead of doing work on a company computer, employees are free to work on their